Seller's Guide

You’re selling your home. Maybe this is the first time you’ve sold a home or maybe you’ve done this a few times before. Either way, there are numerous things to consider before and after you put your home on the market. This Guide will help you get ready for every step of the homeselling process.

STEP 1

LET'S TALK

Most sellers use a real estate agent. You certainly don’t have to, but an experienced and trusted agent provides you with guidance on pricing, negotiating expertise, marketing your property (on more than MLS), managing showings and paperwork. Most sellers use a real estate agent. You certainly don’t have to, but there are good reasons why most people still do:

1. Pricing is a real art.
The biggest factor in determining how quickly your home sells is the price, and deciding that price is trickier than it seems. It takes experience and even 1% more for your home can mean thousands to your bottom line.

2. Negotiating is hard.
Not just hard to do, but it can feel uncomfortable. If you want someone to negotiate fearlessly on your behalf, you need an agent.

3. Marketing is more than MLS.
To get the most for your home, you need as many buyers interested as possible. According to REALTOR.com, 82% of real estate sales are the result of agent contacts.

4. Showings and paperwork are a pain.
There’s more to the legal side of a home sale than you might think, and showing your own home is not only awkward, it can really complicate your schedule.

I can take away the burden of all these things, and work to get your home sold for the best price in the fastest time. After all—you’ve got a life to live.

How much of that price is yours to keep? I have included a worksheet

STEP 2

PRICE RIGHT TO PROFIT MORE

Setting the price for your home is challenging. Too low, and you leave money on the table. Too high, and you scare away buyers to other properties. To complicate all this, your home is an emotional asset—it’s hard to see it objectively. To find the optimal price—one that maximizes the sale price and minimizes the time it takes to sell—requires strategic thinking. Pricing is something agents spend their careers refining and mastering. By combining intimate market knowledge, an exhaustive study of similar homes for sale, and an analysis of past sales, As an experienced Realtor ®  I will help you decide on a price that fits you and your unique needs.

STEP 3

PREPARE TO AMAZE

After price, the condition of your home is the single biggest factor determining how fast—and for how much—your home sells. We repeatedly find that people can’t visualize the potential of a home... They have to see it. They can’t see past the chips, leaks, clutter and stains—in fact, they tend to focus even more on those things.  We will guide you through the process to stage your home so it appeals to the broadest audience, and provide professional photography to make your best first impression.  Think of it this way: everything you remove from the house, clean or repair puts money in your pocket. 

You’re getting paid to do it!

STEP 4

MAXIMAZE EXPOSURE TO BUYERS

Marketing your home to the biggest audience possible takes more than a sign on the front lawn. The best and fastest home sales use a combination of various marketing activities. I offer Marketing Action Plan based on your property’s needs that includes:
*Custom Signage
*Professional Photography
*Virtual Tour/ Video
*Home Staging Consultation
*Flyers
*Brochures
*Floorplans
*SNS Marketing
*International Marketing

STEP 5

SHOW IT OFF

Now that your home has been staged and professionally photographed for your best first impression our marketing efforts will pique the interest in buyers to see the real thing. It’s time to show off your masterpiece to prospective buyers. We will provide you with tips to make sure your home is inviting to the broadest audience.

STEP 6

NEGOTIATE LIKE A MASTER

Now that your home has been staged and professionally photographed for your best first impression our marketing efforts will pique the interest in buyers to see the real thing. It’s time to show off your masterpiece to prospective buyers. We will provide you with tips to make sure your home is inviting to the broadest audience.

STEP 7

CALCULATING YOUR NET PROCEEDS

The deal is accepted with an agreed upon purchase price... but how much of that do you get to keep? There are a number of closing costs to consider; legal fees, mortgage fees, disbursements, adjustments and moving costs. As your REALTOR ®,  I can help you through this process and explain the next steps.

STEP 8

CLOSING

The deal is done and conditions are waived!

What now? You will need to choose a lawyer to handle the transaction and start to prepare for the moving out process. As your REALTOR ® , I can provide some guidance on the arrangements that will need to be made.

Feeling more informed? I hope so!

There’s a lot to selling a home. If, after reading this, you feel like you want some help, I’d be happy to meet with you and provide you with our more detail Informed Seller’s Guide and speak with you personally. I’ll provide you with a complimentary market evaluation of your home, and answer any other questions you have.